Why I’m taking a break from blogging

I’ve decided to take a couple of months off blogging.

Theatre blogging is, frankly, great.  It’s a brilliant opportunity to see a diverse range of theatre, to be introduced to performances that I might never have seen.  It’s a chance to make sure I catch those plays I really want to see.  And the people I meet are the best.

As a model, I have always stuck rigidly to the ‘press tickets for review’ agreement.  I receive press tickets at no cost, and I post a review.  I try hard to post reviews quickly enough for people to buy tickets for that run, which sometimes means getting the review out that evening.  Most theatres respect the fact that if you don’t like a show you’ll write that, but of course a poor review is unlikely to be shared as much as a great review.  Still, unlike commercial pages I have no need for ‘clicks’.  I hope as many people as possible enjoy my posts, but there is no reason for me to seek to maximise my readership.  So this model works well, I think, for theatres and bloggers alike.

I have never monetarised my blog.  I don’t run advertisements.  I don’t do product tie-ins.  If I promote something on Twitter it is because I love what I have seen or eaten or heard; nobody has ever paid me for my endorsement.  I suppose that’s where theatre blogging becomes problematic.  It’s only sustainable – you can only pay your rent – if you have another source of income.  Blogging does not generate any actual money.

And this is just one of those times where the harsh reality of the economics means that the focus has to be on paid work.

Hopefully I’ll be back soon!

 

Theatre lover, amateur director, occasional actor, writer.

4 Responses to “Why I’m taking a break from blogging”

  1. Paul Arnold says:

    Dear Dave,

    Have a good break. Look forward to your blogging return.

    I don’t know if its drama. But I went with my grandchildren to see Dinosaurs in the Wild at the Trafford Centre. I think its American.
    Its conveys the essence of these strange creatures. I really enjoyed it.

    Best wishes for 2018,

    Paul

  2. David Slack says:

    Dave

    Your regular considered input will be missed!

    Take care

    David

  3. MattFenton says:

    Thanks Dave – come back soon, we really value yr critical support for young artists and ContactYoungCo!

  4. Wendy Walker says:

    I will certainly miss your reviews, Dave, as but completely understand why you need to change priorities. Good luck with the “day job” and I very much hope you will return to reviewing soon.
    Wendy

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